If you have a business with a web site, you probably spend a lot of time thinking about ways to drive traffic to it. You have probably heard about search engine optimization (SEO). Companies like Outbrain list being found that being discovered by a search engine is the number one way to drive traffic to your site. Nearly 94% of al internet experiences are started with a search engine search and at least 75% of all people do not look past the first page of their search results. Making sure your site pops up on those first pages is crucial. Knowing all of this may make you want to learn the SEO trade. Here are some ways to do just that.